Our story...


Lotties Eco is a family-run studio and shop nestled in the heart of Worcestershire. Founded in 2015 by Charlotte Sparey-Dell, who spent a decade working internationally as a lingerie designer, the studio was built on expertise and a desire to create affordable, sustainable clothing.

Championing the benefits of bamboo fabric, Charlotte began making luxuriously soft lingerie on her return from working in South Africa. The company has since grown and now employs an experienced team who lovingly sew the entire range, right here in the UK. The collection now includes leisurewear, clerical clothing and sustainable accessories, alongside the original customer favourite, lingerie.

Having seen first-hand the devastating impacts of ‘fast fashion’ environmentally and socially, Lotties Eco offers customers a chance to buy guilt-free clothing. The bamboo fabric (95% organic bamboo viscose, 5% elastane) is beautifully soft yet hardwearing, as well as anti-bacterial and ethically sourced. Stretch garments are traditionally produced in polyester, nylon and acrylic. These are forms of plastic,
which contribute to global destruction on an unimaginable scale. Our bamboo garments are made predominantly from natural fibres, which act as a sustainable and breathable second skin, with much less impact environmentally.

We are safe in the knowledge that our business is not exploiting workers halfway across the world, because we’re right here in our studio producing garments from start to finish, ready to send to their new home in our recyclable packaging. The future of fashion is transparency and innovation.

As seen in The Telegraph and ITV News.